Tuesday, August 4, 2009

RAMCHARAN'S Magadheera Bangalore Craze

Article in bangalore mirror

Tickets in black for Chiranjeevi’s son’s movie Magadheera went for Rs 800, more than 12 times their usual price

By Bangalore Mirror Bureau
Posted On Saturday, August 01, 2009

The crowd in one of the theatres forced the 11.30 am show of Magadheera to be screened at 10.30 am itself

Movie tickets in black returned with a bang in the city and how! Tickets in black for Chiranjeevi’s son Ramcharan Teja’s movie Magadheera were sold for as high as Rs 800. That’s a rise of 1231 per cent, with a balcony ticket usually costing Rs 65.

Surprisingly, some theatres advanced the shows. The morning show was to begin at 11.30 am in a theatre in Bangalore North. However the audience forced the theatre to start the show at 10.30 itself. Those who came to the theatre at 11.30 am had to pay a hefty sum. In another theatre in city centre, there were hardly any tickets available at counters while they were easily available in black.

“The tickets are sold more than 10 times the cost even in the presence of police,” said Anita, a college student. Ravi, another college student, said, “I decided to go for the movie as it was a holiday. However, I was disappointed to hear that tickets were sold out. With no option, I had to shell out Rs 500.”

According to movie analysts, Magadheera is one of the biggest regional language movies released in recent years. The last time tickets were sold for exorbitant prices were for the Rajanikanth starrer Sivaji in 2007. Though, many movies have been released since then, they failed to create an impact on the box office. There has not been any big Telugu film released recently as most filmstars were busy canvassing for politics. With Chiranjeevi, who has a considerable fan following in the City almost announcing retirement from commercial movies, the demand for his son’s movie skyrocketed on Friday.

Costliest movie
Moreover, the movie had created a hype as it is the costliest Telugu movie till date. The production cost has been estimated to be above Rs 35 crore. Magadheera is Teja’s second film

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